Game Changer Accessibility
Digital Barriers Cost Revenue. A 5-Point Plan for Companies
Game Changer Accessibility
Digital Barriers Cost Revenue. A 5-Point Plan for Companies
Accessibility as a Success Factor: Why Digital Inclusion Strengthens Companies
We have a responsibility to make digital experiences accessible to everyone. This is not just about complying with legal requirements. It is also about changing the way we design technology. Accessibility means removing barriers and making digital products available to a broader target group, and companies that integrate accessibility into their strategy from the outset not only benefit from a better user experience for their customers. They also benefit from measurable economic advantages. They open up new markets, enhance their brand image and position themselves as a pioneer of innovation.read more about how you as a company can benefit from accessibility in our free whitepaper.
Accessibility as a Success Factor: Why Digital Inclusion Strengthens Companies
We have a responsibility to make digital experiences accessible to everyone. This is not just about complying with legal requirements. It is also about changing the way we design technology. Accessibility means removing barriers and making digital products available to a broader target group, and companies that integrate accessibility into their strategy from the outset not only benefit from a better user experience for their customers. They also benefit from measurable economic advantages. They open up new markets, enhance their brand image and position themselves as a pioneer of innovation.read more about how you as a company can benefit from accessibility in our free whitepaper.
(Forrester, 2023)
(Forrester, 2023)
More than Compliance: Unlocking the Full Potential of Inclusive Design
The advantages of accessibility for companies lie in a higher degree of ...
Customer Loyalty (59 %)
SEO performance (39 %)
Performance within social media (39%)
and in higher conversion rates (38 %)
This also increases sales
More than Compliance: Unlocking the Full Potential of Inclusive Design
The advantages of accessibility for companies lie in a higher degree of ...
Customer Loyalty (59 %)
SEO performance (39 %)
Performance within social media (39%)
and in higher conversion rates (38 %)
This also increases sales
More than Compliance: Unlocking the Full Potential of Inclusive Design
The advantages of accessibility for companies lie in a higher degree of ...
Customer Loyalty (59 %)
SEO performance (39 %)
Performance within social media (39%)
and in higher conversion rates (38 %)
This also increases sales
Always Central: the User Experience
User-friendliness is the decisive success factor for a website. The better the user experience, the more sales can be achieved with products or services. And the better the pages rank in the search results. Although Google does not have a designated ranking factor for accessibility, it places great importance on the user experience, and both accessibility and SEO focus on optimizing websites. Accessible design makes them more user-friendly. And this has a positive effect on SEO metrics. Dwell times are longer, bounce rates are lower and organic traffic increases.
Always Central: the User Experience
User-friendliness is the decisive success factor for a website. The better the user experience, the more sales can be achieved with products or services. And the better the pages rank in the search results. Although Google does not have a designated ranking factor for accessibility, it places great importance on the user experience, and both accessibility and SEO focus on optimizing websites. Accessible design makes them more user-friendly. And this has a positive effect on SEO metrics. Dwell times are longer, bounce rates are lower and organic traffic increases.
Always Central: the User Experience
User-friendliness is the decisive success factor for a website. The better the user experience, the more sales can be achieved with products or services. And the better the pages rank in the search results. Although Google does not have a designated ranking factor for accessibility, it places great importance on the user experience, and both accessibility and SEO focus on optimizing websites. Accessible design makes them more user-friendly. And this has a positive effect on SEO metrics. Dwell times are longer, bounce rates are lower and organic traffic increases.
Strengthening Your Own Brand ...
Strengthening Your Own Brand ...
Strengthening Your Own Brand ...
Understanding the diverse needs of their stakeholders, focusing on sustainable, inclusive marketing or building on a broad diversity strategy among their employees: Companies that take their corporate social responsibility (CSR) seriously in this way build more successful brands in the long term.
Understanding the diverse needs of their stakeholders, focusing on sustainable, inclusive marketing or building on a broad diversity strategy among their employees: Companies that take their corporate social responsibility (CSR) seriously in this way build more successful brands in the long term.
Understanding the diverse needs of their stakeholders, focusing on sustainable, inclusive marketing or building on a broad diversity strategy among their employees: Companies that take their corporate social responsibility (CSR) seriously in this way build more successful brands in the long term.
Understanding the diverse needs of their stakeholders, focusing on sustainable, inclusive marketing or building on a broad diversity strategy among their employees: Companies that take their corporate social responsibility (CSR) seriously in this way build more successful brands in the long term.
The market for people with disabilities is large and continues to grow due to the ageing world population. In the UK, people with disabilities spend 249 billion pounds a year. Globally, their purchasing power is estimated at almost 7 trillion dollars.
The market for people with disabilities is large and continues to grow due to the ageing world population. In the UK, people with disabilities spend 249 billion pounds a year. Globally, their purchasing power is estimated at almost 7 trillion dollars.
Der Markt für Menschen mit Behinderungen ist groß und wächst durch die alternde Weltbevölkerung weiter. In Großbritannien geben Menschen mit Behinderung jährlich 249 Milliarden Pfund aus. Global wird ihre Kaufkraft auf fast 7 Billionen Dollar geschätzt.
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The market for people with disabilities is large and continues to grow due to the ageing world population. In the UK, people with disabilities spend 249 billion pounds a year. Globally, their purchasing power is estimated at almost 7 trillion dollars.
When digital products are designed accordingly, more intuitive, flexible and future-proof solutions are created. Inclusive design inspires new technologies, optimizes interactions and increases competitiveness. Those who focus on accessibility today are actively shaping the digital future.
When digital products are designed accordingly, more intuitive, flexible and future-proof solutions are created. Inclusive design inspires new technologies, optimizes interactions and increases competitiveness. Those who focus on accessibility today are actively shaping the digital future.
When digital products are designed accordingly, more intuitive, flexible and future-proof solutions are created. Inclusive design inspires new technologies, optimizes interactions and increases competitiveness. Those who focus on accessibility today are actively shaping the digital future.
Ready for change?
We’re excited to hear about you and your thoughts.
Karoline Graß
Client Service Director
Ready for change?
We’re excited to hear about you and your thoughts.
Karoline Graß
Client Service Director
Ready for change?
We’re excited to hear about you and your thoughts.
Karoline Graß
Client Service Director
Ready for change?
We’re excited to hear about you and your thoughts.
Karoline Graß
Client Service Director
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