Review 2022

That was a good year!

fraenk awarded twice

With its radically simple mobile tariff – fraenk – denkwerk won two awards this year: silver at the Effies and bronze at the Lovie Awards. Both times in the category Customer/User Experience. We are particularly proud of winning the Effies, as it was the first time denkwerk had ever submitted a case to the Effies in 2022.

Red Dot Agency of the Year and 3rd place in the creative rankings

Continuing in the fast lane! In 2021 denkwerk received the honorary title "Red Dot Agency of the Year" for outstanding design achievements. Therefore, our work could be examined in the special exhibition "World's Best Communication Design 2021-2022" in Essen. Of course, we did not miss the opportunity to celebrate our success on site. At the end of May, all denkwerker:innen went to the Red Dot Design Museum on the grounds of the Zeche Zollverein in Essen. denkwerk 2022 also took one of the top places in the BVDW creative ranking with 3rd place – for the fourth time in a row.

New lecture series and formats

A lot has also happened in the tech sector in the past year: In the newly launched lecture series by Executive Technical Director Kaan Karaca, we deal with current trends and topics from the tech world. And the best part? Watching the whole thing live. In 2022, we offered two talks on LinkedIn: The first talk focused on the Digital Experience Platform (DXP) and the second date on so-called Headless CMS. Working collaboratively and sharing knowledge - both are important to us. In our monthly "TechTalk" format, for example, we exchange ideas on current technology topics.

Our e-learning highlight in the 2022 review: Struggly

Innovative game/workshop frameworks

denkwerk also launched successful projects in the field of e-learning last year:

Solving complex mathematical problems with Struggly
  • Struggly

    "Think of an ideal gym - but for the brain" - With Struggly we realised a complex e-learning portal for children from 5 to 12 years, based on the latest findings of neuroscience.

  • SWR Diversity Cards

    For a diverse media world: as part of the innovation project "Mission Diversity", we designed a diversity card deck that SWR can use to independently develop new diversity ideas.

  • PlayBase – Business Transformation Workshop

    We facilitate clients' business transformation in a playful way: no problem with our play/workshop framework PlayBase!

  • Denklisch - Learning languages

    We promote international diversity: with "Denklisch - the game" we make it easier for our denkwerk expats to learn a (foreign) language at work. DaF (Deutsch als Fremdsprache: German as foreign language) rethought – seen from non-native speakers perspective.

The new office at the Cologne Headquarter

New KonfiZone in denkwerk for productive voting

Alongside all our business successes, a lot has also happened at denkwerk. The Cologne office has been given a new coat of paint: with a new KonfiZone, a telephone box and larger workshop rooms for productive exchange, our office has been shining in new splendour since this year.

New workshop space for a productive exchange at denkwerk

A Great Place to Work® denkwerk

With 253 people, the denkwerk team is larger and more diverse than ever before. It was therefore all the more important for us to put the satisfaction of our employees to the test in 2022. With success: denkwerk is certified as a Great Place to Work®. Read more about the survey and the results in our blog.

denkwerk is a climate-neutral agency

True to our corporate philosophy "create positive change", we set ourselves the goal of becoming and remaining climate neutral – and: We did it! But how could we effectively reduce our CO₂ footprint? On the one hand, we adjusted our carbon footprint internally and rely on our colleagues. On the other hand, our investment in the trustworthy carbon certificate from MoorFutures has had a big impact.